Resources

Outsmart the Ordinary in UX & Service Design

Unconventional insights, tools and resources to fuel your craft and leadership — built by fellow UX practitioners with hard-earned experience in changemaking and digital transformation.

The Weekly Wit— UX Practitioner Newsletter

The Weekly Wit is a UX design and research newsletter for practitioners who want to sharpen their craft. Each issue shares practical tools, emerging trends and UI/UX insights — helping designers stay current, apply new methods and grow within today’s evolving product landscape.

The 23 Best UX Conferences Upcoming in 2026

Planning which UX conferences to attend in 2026? Why not compare 23 upcoming UX conferences — we’ve done the research for you, including locations and prices, all organized by month. Explore your options in this blog.

Figma Config 2025 Updates: Why This Year Was Huge

Curious about what really stood out at Config 2025? Our Config recap breaks down the five biggest Figma updates and four standout talks that had everyone talking… including a summary of what changed this year, key AI trends, and the most exciting product updates across design, prototyping and collaboration.

Proto Persona Meaning, Template & Example

A proto persona is a great design tool that your team and stakeholders can use to better understand your organization’s users or customers, and to inform smart and timely feature, product, or service decisions. Read more and access proto persona templates/examples in this latest blog post!

How to Run an Empathy Mapping Workshop

Running an empathy map workshop? Look no further. This post will teach you to run a workshop that yields useful, actionable empathy maps for your UX or service design project. Inspire empathy in your stakeholders and influence product decision-makers in all the right ways.

Alpha Testing vs Beta Testing: Comparing and Using Each Correctly

Understanding the difference between beta testing vs alpha testing in software is essential for refining products and delivering on design project goals. Explore how each stage helps improve performance and user experience in our latest blog post!

Human-Centered Design (HCD): Process, Steps & Diagram

What is the HCD (human-centered design) process? What steps and stages does it involve, and how can you apply human-centered design in your organization? Click to read as we cover what you need to know and what resources (including diagrams) will help you on your way.

Service Blueprint vs Customer Journey Map: What’s the Difference?

This post explores customer journey maps vs service blueprints. What is a service blueprint? What is a journey map? When to use each? We’ll explain it all in a UX, CX and service design and guide you toward the best tool for your organization’s goals!

Generative User Research: Why It Works, When It Works

Is your generative user research working for you? We explore its true meaning as well as examples of generative user research that you can use today! We’ll also cover why you should conduct generative research and when it’s most effective in UX or service design.

Comparing Product Design vs Web Design

Today’s topic is product design vs web design! We cover the differences and similarities between website design and product design and when to hire a product designer vs a web designer.

“How Might We” Statement Examples for Design Thinking

It’s easy to start a statement with “How might we…” but framing it properly can make the difference between a groundbreaking brainstorm and a list of half-baked solutions. Read on as we explore “How Might We” statement examples to inspire your design thinking and co-design workshops.

Focus Group vs Workshop: There’s No Competition

To focus group or not to focus group? We explore why focus groups are susceptible to a number of human biases and behaviours, making them less effective than other human-centered design research methods.